Category: Matt Weik
5 Things You Should NEVER Wear to Work Out
by Matt Weik
If you’re working out, you’re already ahead of the game compared to many of the people around you. And while I’d like everyone to [...]
What Has the Closure of Ultimate Nutrition Taught Us?
by Matt Weik
Back in December of 2014, Connecticut-based supplement manufacturer, Ultimate Nutrition filed for Chapter 11 protection (bankruptc [...]
This ONE Food Item Will Not Make You Gain Weight
by Matt Weik
This is a topic I spoke about on social media before and it raised many questions as well as accolades. Fairly often I get asked [...]
Can Extremely Niche Brands Survive in Today’s Market?
by Matt Weik
I was reading an article about a brand who came to market with a multivitamin product specifically for first responder's. I thoug [...]
The Comeback of the Health and Fitness Specialty Channel?
by Matt Weik
I’ve been thinking about this for a little while now and how the market shifts and changes but in the end, things come back around [...]
Correlation Between Participation Trophies and Snowflakes
by Matt Weik
I’m going to preface this by saying YOU may be offended by this article. And it’s ok to have those feelings. But, if you experie [...]
Fitness, Family, Finances: A Balancing Act
by Matt Weik
We are pulled in many directions these days. Many of us (especially if you’re reading this) focus on our overall health and fitne [...]
The Urgency to Do it NOW So You Aren’t Living with Regret
by Matt Weik
The topic of this article is somewhat not the norm but I feel as though it needs to be said as it can transition through many area [...]
Benefits of Swearing Loudly While Working Out at the Gym
by Matt Weik
No, you didn’t read that incorrectly and no this is not clickbait. I’m encouraging you to start swearing out loud during your wor [...]
Peckish Eggs Are Nothing to Yolk About
by Matt Weik
The egg is one of the best sources of protein available today. If you’ve followed my content, I’ve written about how amazing eggs [...]
Athleisure: Hip or Hate?
by Matt Weik
We see trends come and go. However, athleisure seems to be steadily growing – for now at least. But, it raises the question as t [...]
Almond Protein Powder: A New Tasty Plant-Based Protein?
by Matt Weik
If you’ve ever tried a plant-based protein, you may have been left wanting more from a flavor perspective. Personally, I have yet [...]
In Today’s Age Athletes and Celebrities Need to Be Smarter
by Matt Weik
Somewhere in America right now is a reporter salivating over a story they are about to drop on the world about an athlete or celeb [...]
You Risk it All When You Have Athletes as the Face of Your Brand
by Matt Weik
Sponsored athletes and endorsements are commonplace in our fitness and supplement industry. They can help get your brand out in f [...]
Are Supplement Brands Wise to Put Products in Dick’s Sporting Goods?
by Matt Weik
In this article, you are going to see me play on both sides of the fence. Why? Because I see pros and cons with both when it com [...]
