What’s the deal with "body wraps"?

Question:
What’s the deal with “body wraps”? Do they really shrinkfat cells or this just another weightLoss scam?

Answer:
Body wraps do not shrink fat cells or burn body fat – no matterwhat type of wrap: bandages soaked in herbs or minerals, plastic,foil, vinyl, seaweed, clay, mud – it doesn’t matter, body wrapsdon’t burn fat.

And those “sauna wraps” or rubber “wraps” that go aroundyour waist? They can’t “burn” an ounce of fat either.

Fat can only be lost with a caloric deficit from a reduction infood intake, an increase in activity or ideally, a combination of both.

Whenever you see fat loss claims for wraps or any other product whichdoesn’t involve nutrition or exercise, you could certainly call that a”scam” and you should always stay away, no matter how compelling thesales pitch

Furthermore, the companies making fat loss claims would be in hot water withthe Federal Trade Commission (FTC) if they were investigated because claimsfor bodyfat reduction from wraps cannot be supported with scientific evidence.

The FTC as well as various state attourney general’s offices have alreadytaken action against body wrap companies in the past for false advertsing andunsupported claims. Some simply had to stop making false claims, othershad to pay stiff fines as well.

Some of these products defintely CAN take off inches (for example reduceyour waist measurement), but it’s temporary and it’s not fat, its water weightand fluid.

Remember, “inches” and “fat” are not the same thing.

Suppose this claim is made in an advertisement:

* Lose Up To 15 inches in 1 Hour! *

This is legal advertising because the claim “lose inches” might besupportable (if enough circumference measurements are taken with atape measure at enough sites, that might add up to a total of 15inches in circumference loss)

However I feel that these types of claims are misleading (and probablyintentionally so), because “inches” is not the same as body fat but youmight easily confuse “inches” with “fat.”

Contrast that claim with this one:

*LoseBody Fat without diet or exercise in 1 Hour!*

That claim is totally false and usupportable.

Again, body wraps cannot burn fat or “shrink fat cells.”

If fat loss could be achieved with body wraps it would be veryeasy to test and prove.

Body composition (bodyfat) testing (rather than measurements of inches)could be performed before and after the wrap, and the answer (“does itwork”) would become easily exposed.

Since it doesn’t work, you won’t find any wrap people accepting yourchallenge to allow you to do independent body composition testing, norwill you find a shred of scientific evidence showing reduction of bodyfatfrom wraps.

Unfortunately, bogus fat loss claims are still quite widespread, as asimple Internet search for “body wrap” will demonstrate. The mostfrequently used claims however, are for loss of “inches.”

The inches lost simply come from loss of fluid. And guess what -those inches (and or water weight) will come right back in daysif not hours, as soon as you completely re-hydrate yourself.

Other claims made for body wraps include detoxification, improvedcirulation and tighter, smoother and clearer skin.

Most health and fitness researchers, as well as government agencies suchas the Food and Drug Administration (FDA) will tell you that these claimsfall somewhere between “debatable” and “a bunch of pseudoscientificgobblydegook.”

Some experts even warn that certain types of wraps can be dangerous,mainly due to the rapid and excessive fluid loss/dehydration.

If you want to get “mummified” because you find it relaxing oryou consider it a “pampering”, “spa-like” treatment, that’s one thing.Just remember, wraps have absolutely nothing to do with fat loss.

I’d suggest completely avoiding any companies that advertise fat losswhen it’s only water and inches you’re losing, because a dishonest companyis one you don’t want to patronize at all.

One last thing — I felt this was a timely question because although”body wraps” have been around for ages and it’s old news, I noticedthat TV infomercials for those “waist belts” are BACK and I see thatthey are replaying them over and over again, which means people arefalling for it.

Listen: EVERYTHING I just said about body wraps applies to thoserubber waist belts too.

On a web search I just did for those rubber belt waist wraps, I noticedsome of the websites are STILL making claims like “Melt fat” (totallybogus, unsupported and illegal claim).

Other sites seem to be wary of the FTC paying them a visit, so they doa whole song and dance around the legal issues by saying stuff like,”sweat away inches,” “therapeutic heat”, “target your problem areas”and so on.

Even if these claims are not illegal, the promotions are still deceptive:

The professional fitness model (who trains hours a day, takes body-enhancingdrugs or has freak genetics), is pictured taking off the rubber belt, revealingripped six pack abs below. Yeah right… as if the abs are a result of wearingthe belt! These are professional models folks!

What a bunch of HOOEY! The people selling this garbage should be tarredand feathered then hung from their little toes in Times Square…(while we’re at it, whaddya say we string up those dorks who are backon TV again selling those ab zappers too!)

If you sincerely want to learn how to get rid of body FAT permanently,and not just water and inches temporarily, then look into the Burn The Fatprogram… It’s a FAT LOSS program, not a “water loss” program! (and whenthe inches do go, it will take a little longer, but they will be inchesof FAT… gone forever!)

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