by Matt Weik I’m going to trigger a lot of people here, but it needs to be said. The way modern medicine and doctors are treating patients today is wr...
Two Exciting New Protein Snacks to Keep Your Eyes Out For
by Matt Weik Well… well… well… Here we are again. This time, we are closing out the year strong with some exciting new protein snacks to share with yo...
What Makes You Support a Supplement Brand and Show Loyalty?
by Matt Weik For starters, I want to express my own opinion on this subject and say that there really is no supplement brand (or any brand across mark...
Jack Owoc Says “You’re FIRED” to PepsiCo Distribution of Bang
by Matt Weik Back in April 2020, Jack Owoc made it known that he was taking his behemoth of a brand in Bang energy and partnering with the distributio...
Here’s the Skinny on Skinny Food On-the-Go Low-Calorie Condiments
by Matt Weik By a show of hands, how many of you have heard of the brand, Skinny Food? Not many of you, right? Well, that’s because Skinny Food is a U...
Brand Ethos or Brand Name: What Means More to Consumers?
by Matt Weik Ok, you got me. I’m guilty. The title is a little clickbaity as it’s really a trick question – both brand ethos and brand name mean somet...
Natty or Not Callouts: Does Anyone Even Care Anymore?
by Matt Weik Over the last few years, we have witnessed a bunch of people (particularly on YouTube) posting natty or not callouts. I understand they a...
A Protein Brownie Actually Worth Trying? Eat Me Guilt Free
by Matt Weik I’ve been in the protein bar game for over a decade and I’ve tried just about everything. For a little quick background on myself, I spen...
Protein Powder vs RTD Protein Shakes: Who Wins? (POLL)
by Matt Weik A while back I did a poll on my social media and asked the question if people preferred to use protein powder or RTD protein shakes. To m...
Internet Bullying and Fit Shaming on Social Media: Bitch Please
by Matt Weik With so much talk over the years about internet bullying and fit shaming, I think we need to take a step back and look at the situation f...
Want to Differentiate Your Supplement Brand? Try This…
by Matt Weik I’ve watched so many supplement brands copying each other, using the same marketing techniques, even the wording on their labels and webs...
Has Everyone Forgotten About Rockstar Energy? What Happened?
by Matt Weik Energy drinks are one of the fastest-growing categories and with so many brands out there, it’s getting difficult to keep up with t...
It’s OK for You to Not Sell Your Products Everywhere
by Matt Weik Do you think it’s a good idea to sell your products everywhere? Maybe? Maybe not? Here’s the thing about business… it’s always changing a...
WARNING: The US Obesity Rate Now Exceeds 40% of the Population
by Matt Weik If nothing else, this article should be a wake-up call to all Americans that something needs to be done regarding their health and weight...
Hydroxycut Launches Cut Energy Drink… In Dollar General Locations?
by Matt Weik I remember back in the day, when if you wanted to lose weight, you went to your local supplement store and picked up a bottle of Hydroxyc...
