Archive for October 27th, 2009

Consumers Value Supplements Despite Tough Economy

Despite challenging economic times, 65% of adult consumers (up slightly from 64% in 2008) take dietary supplements, according to a new consumer survey conducted by Ipsos-Public Affairs for the Council for Responsible Nutrition (CRN), Washington, D.C.

When asked if the economy had impacted their household’s dietary supplement purchasing habits, nearly three-quarters (74%) of those surveyed responded that it had not.

“We’re pleased that consumers continue to place emphasis on their health, even in uncertain economic times, and that dietary supplements continue to play a role in their overall wellness regimen,” said Judy Blatman, senior vice president, communications, CRN. “According to our survey, consumers, including supplement users, report to be taking necessary steps towards good health, such as trying to eat a balanced diet and getting regular exercise. We’re encouraged that dietary supplements continue to be a part of that equation for many.”
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